Toast Quietly Renamed Sous Chef. The Pilot Was the Point.

Toast point-of-sale terminal on a restaurant counter.

Toast's conversational AI started life in 2024 as Sous Chef — a chat box that nudged operators about pricing and menu mix. It now ships as ToastIQ to 164,000 locations. The rebrand is less interesting than what the pilot taught Toast about what restaurant AI actually has to be.

This post is for subscribers only. Unlock premium insights by becoming a member.

Featured More

The Voice Agent Maturity Curve

mise

·

12 min read

The Four Margins of a Restaurant

mise

·

14 min read

The AI Premium in Hospitality M&A: Broker Story or Real Number?

the bottom line

·

9 min read

What the DoorDash/SevenRooms Deal Actually Buys

the bottom line

·

11 min read

Browse all 494 posts

Related posts

Toast Quietly Renamed Sous Chef. The Pilot Was the Point.

the pass

·

6 min read

Toast Quietly Renamed Sous Chef. The Pilot Was the Point.

Darden +4.2% comps and the boring Bahama Breeze ending

the pass

·

5 min read

Darden +4.2% comps and the boring Bahama Breeze ending

Bahama Breeze is closing. Darden's portfolio thesis just got tighter.

the pass

·

5 min read

Bahama Breeze is closing. Darden's portfolio thesis just got tighter.