All our the-operator news
the operator
The McDonald's AI Drive-Thru, From Apprente to Google: A Five-Year Case Study
A four-acquisition arc, a high-profile failure, a quiet pivot, and a 2026 restart. McDonald's voice-ordering programme is the most-documented voice-AI deployment in QSR — and the cleanest mirror anyone running a hospitality AI project has.
Leila Fernandez
15 min read
the operator
·15 min read
Inside Marriott's AI Stack: A Case Study in How the Largest Hotel Chain Is Actually Deploying It
the operator
·15 min read
Chipotle's AI Stack, Piece by Piece: A Case Study from the Public Record
the operator
·16 min read
Inside Marriott's 1,000-Hotel Tech Cutover (and What's Different from Hilton's Approach)
the operator
·17 min read
Inside Marriott's 1,000-Hotel Tech Cutover (and What's Different from Hilton's Approach)
the operator
·15 min read
Sweetgreen's Infinite Kitchen, in Public View: A Case Study
the operator
·17 min read
How Hilton shipped an Anthropic-powered travel planner to 9,100 hotels in 60 days
the operator
·17 min read
How Hilton Shipped an Anthropic-Powered Travel Planner to 9,100 Hotels in 60 Days
the operator
·21 min read
How Hilton wired Anthropic into the booking flow: a Q1 RevPAR read
the operator
·16 min read
How Ike's Love & Sandwiches picked Toast for its national-expansion stack
the operator
·20 min read
How Yum scaled Byte to 38,000 restaurants — and what it learned at Taco Bell U.S.
the operator
·21 min read
How Shake Shack rewired its tech stack: Project Catalyst, Qu, and the road to 1,500 Shacks
Featured
More
Browse all 494 posts
The Voice Agent Maturity Curve
mise
·12 min read
The Four Margins of a Restaurant
mise
·14 min read
The AI Premium in Hospitality M&A: Broker Story or Real Number?
the bottom line
·9 min read
What the DoorDash/SevenRooms Deal Actually Buys
the bottom line
·11 min read